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Why ought to developers study website positioning?


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Why should builders study SEO?
Make Website positioning , Why should developers learn search engine marketing? , , VVaxaZNR6As , https://www.youtube.com/watch?v=VVaxaZNR6As , https://i.ytimg.com/vi/VVaxaZNR6As/hqdefault.jpg , 6515 , 5.00 , Most builders both aren't interested, or don't perceive the value of being expert in search engine marketing. In this interview, Martin Splitt... , 1644415212 , 2022-02-09 15:00:12 , 00:33:35 , UCWf2ZlNsCGDS89VBF_awNvA , Google Search Central , 158 , , [vid_tags] , https://www.youtubepp.com/watch?v=VVaxaZNR6As , [ad_2] , [ad_1] , https://www.youtube.com/watch?v=VVaxaZNR6As, #developers #study #SEO [publish_date]
#developers #be taught #search engine optimization
Most builders either aren't , or do not understand the value of being expert in web optimization. In this interview, Martin Splitt...
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  • Mehr zu Developers

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  • Mehr zu SEO Mitte der 1990er Jahre fingen die 1. Suchmaschinen im Netz an, das frühe Web zu systematisieren. Die Seitenbesitzer erkannten schnell den Wert einer lieblings Positionierung in den Resultaten und recht bald entstanden Unternehmen, die sich auf die Optimierung ausgerichteten. In den Anfängen ereignete sich die Aufnahme oft über die Übermittlung der URL der geeigneten Seite in puncto vielfältigen Suchmaschinen. Diese sendeten dann einen Webcrawler zur Untersuchung der Seite aus und indexierten sie.[1] Der Webcrawler lud die Webpräsenz auf den Web Server der Suchmaschine, wo ein zweites Angebot, der gern genutzte Indexer, Infos herauslas und katalogisierte (genannte Wörter, Links zu anderen Seiten). Die späten Varianten der Suchalgorithmen basierten auf Informationen, die dank der Webmaster eigenständig vorhanden worden sind, wie Meta-Elemente, oder durch Indexdateien in Internet Suchmaschinen wie ALIWEB. Meta-Elemente geben eine Übersicht per Gehalt einer Seite, gewiss stellte sich bald raus, dass die Nutzung der Details nicht vertrauenswürdig war, da die Wahl der genutzten Schlüsselworte dank dem Webmaster eine ungenaue Erläuterung des Seiteninhalts wiedergeben konnte. Ungenaue und unvollständige Daten in den Meta-Elementen konnten so irrelevante Seiten bei besonderen Stöbern listen.[2] Auch versuchten Seitenersteller vielfältige Merkmale innert des HTML-Codes einer Seite so zu beherrschen, dass die Seite stärker in den Resultaten gefunden wird.[3] Da die damaligen Suchmaschinen sehr auf Gesichtspunkte dependent waren, die einzig in den Taschen der Webmaster lagen, waren sie auch sehr anfällig für Schindluder und Manipulationen im Ranking. Um gehobenere und relevantere Vergleichsergebnisse in den Serps zu bekommen, mussten sich die Besitzer der Search Engines an diese Gegebenheiten adjustieren. Weil der Riesenerfolg einer Suchseite davon anhängig ist, wichtigste Suchresultate zu den gestellten Suchbegriffen anzuzeigen, konnten untaugliche Ergebnisse darin resultieren, dass sich die User nach sonstigen Chancen für den Bereich Suche im Web umschauen. Die Rückmeldung der Suchmaschinen im WWW lagerbestand in komplexeren Algorithmen für das Ranking, die Kriterien beinhalteten, die von Webmastern nicht oder nur mühevoll beherrschbar waren. Larry Page und Sergey Brin konstruierten mit „Backrub“ – dem Urahn von Yahoo search – eine Anlaufstelle, die auf einem mathematischen Algorithmus basierte, der anhand der Verlinkungsstruktur Internetseiten gewichtete und dies in Rankingalgorithmus einfließen ließ. Auch andere Internet Suchmaschinen bedeckt während der Folgezeit die Verlinkungsstruktur bspw. in Form der Linkpopularität in ihre Algorithmen mit ein. Yahoo

8 thoughts on “

  1. Martin is next Matt Cutts 🙂

    If you want to encourage developers to spend more time on SEO, I would say some kind of report like estimated rankings for future based on their improvements.

    For example you do 50 changes on your site and wait for few months for SEO to pickup will impact negative to the site owner and developer.

  2. Loving these videos also loving how inadvertently funny Martin can be: "Meta description, NAHH!" – Martin Splitt 2022

  3. When developers understand that SEO is equal parts development and marketing and can get past all the "noise" in the SEO community they would see the benefits to having SEO skills. Developers who have SEO skills will find the SEO skills will move them along the career path faster because they understand both jobs and can communicate in a manner that results in better communication between departments. As mainly a freelance dev I know my knowledge of SEO played a part in getting most of my dev work because marketers and site owners know SEO is the conduit to visibility in Google and other SE which is one of the keys to online success.

  4. Being a SEO professional, I really like to say that Developers must have knowledge about SEO and Google policies and guidelines.

    These days no one needs only a website/App they need it in ranking them. So, Developers must have knowledge about Search Engine policies and guideline.

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